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Oracle Sail GP
As part of the sports branding team, I collaborated with the Sail GP Marketing team to develop an event kit for the 2024 season. This season, the goal was to create a modular kit that represented elegance and adrenaline-fueled races well. SailGP is a global championship with the most exciting racing on water and a strong fan base worldwide.
Client
Sail GP / Oracle
Our creative effort as a brand team included creating a design system encompassing social channels, a modular on-site event booth, and live brand intervention streaming.
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